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Blancpain

Founded in 1735 in Villeret by Jehan-Jacques Blancpain, the brand stands as the world's oldest watchmaker, renowned for its iconic Blancpain dive watch. Setting the benchmark for dive watches, Blancpain has seamlessly merged tradition with modernity, crafting a remarkable legacy that spans 300 years.


Blancpain's attachment to innovation is reflected each year in the development of new timepieces with innovative calibres, often a world's first. Most recently, in a little more than 10 years, our quest for innovation resulted in the creation of 43 new, in-house, exclusive and varied calibres or movements, which includes: the Calendrier Chinois Traditionnel, the Tourbillon Carrousel, the Carrousel Répétition Minutes and the Tourbillon Volant Heure Sautante Minute Rétrograde.

Thanks to the constant innovation and complete control over the manufacturing process, Blancpain has absolute freedom of creation. In-house design and manufacturing of a significant part of the components and tools; manual assembly of each movement by a single watchmaker; fully handcrafted refined finishes, even down to the last detail: the strength of the Manufacture lies in our capacity to create timepieces that are at once innovative and respectful of the Swiss watchmaking tradition. This philosophy is reflected in each of our models and all of our collections, like our classic Villeret pieces, the emblematic Fifty Fathoms diving watches, the elegant Ladybird models or the exceptional Métiers d'Art watches.